READING AHEAD: THE TELLING ROOM’S 2023 - 2027 STRATEGIC PLAN

Have you ever read a book so good that you couldn’t put it down—you just had to keep going to see what happens next? That’s exactly how The Telling Room team feels as we look towards the future with eagerness and excitement.

Support Our Work Ahead

The Telling Room began our three year strategic planning process in the summer of 2022 in partnership with Reflector Lab, a consultant group with roots in the literary arts, serving youth, and Maine. As we began this work as an organization, we were grateful to the many Telling Room stakeholders who shared their perspectives and experiences with us, as well as the opportunities and possibilities they saw ahead. We heard from all corners of our community and—most importantly—from youth and alumni. We convened a board and staff retreat in the fall of 2022 to synthesize this input and shape our priorities. Smaller committees then focused on these priorities, structuring our goals and objectives for the next three years. This input, along with our working group comprised of board and staff, has guided the creation of the plan presented here.

In this reflective time, we have closely examined what we do and what is important to us as a youth-serving, literary arts nonprofit based in Maine. Together, we have revisited and revised our organizational values, and crafted our first- ever vision statement, which shares what we aim to accomplish when we apply our values to our mission. 

Over the next three years, we will strengthen what we do by deepening our understanding of the impact of both our programs and publications. This means looking closely at access and how it presents itself, both physically and pedagogically. We will learn more about the youth we serve and stay connected with them as they transition from students to alumni. Along the way, we seek to enrich our relationships with community partners while cultivating new networks of support for Maine’s young writers. 

Simultaneously, The Telling Room will be positioning ourselves for the next chapter, building on our strong foundation of support as a beloved organization, and exploring our future as a lasting institution. To do this, we commit to expansively living our values of diversity, equity, and inclusion, both internally and externally, so that youth exploring their voices can find support at The Telling Room, now and for years to come. 

We hope you will join us in reading ahead—and writing this bright future together. 

Youth find a quiet corner of the Desert of Maine’s Gemstone Village to write in during a free six-week afterschool workshop in 2023. Photo by Rylan Hynes

Our Mission

The Telling Room empowers youth through writing and shares their voices with the world.

Our Vision

A future where youth make themselves heard and their communities value their voices.

Our Values

Creativity: We engage in writing to spark imagination, foster courage, and cultivate joy in the creative process.

Curiosity: We believe awakening the innate curiosity of youth builds their confidence in learning and engaging with the world.

Voice: We uplift the transformative, powerful voices of youth writers and changemakers.

Justice: We commit to racial and social justice by centering our community’s diversity of perspectives, experiences, and identities.

Community: We build a community that is rooted in empathy and inclusion, nurturing an authentic sense of belonging.


In partnership with the Hurricane Island Outward Bound School,Telling Room summer campers head into the Maine wilderness each year on our Writers Expedition. Photo by Jenny O’Connell 

Foster & Expand Community Partnerships

The Telling Room engages with the literary arts, education, and youth empowerment communities. We aim to deepen our ties with existing partners and alumni as we forge and foster new connections. 

By furthering our values-centered funding and resource opportunities, we will collaboratively expand access to our programs and publications while advancing alumni engagement.

We will deepen our partnership model by:

  • Formalizing existing (and seeking new) partnerships to enhance organizational development goals in:

    • Program access 

    • Publication and distribution

    • Culture of learning

    • Literary Arts field leadership

  • Expanding opportunities to engage alumni

We will strengthen our fundraising and resource development partnerships by:

  • Advancing values-centered fundraising

  • Diversifying funding opportunities

“...everywhere you go
someone will always have your back.”
— Excerpt from “Home” by Kai Berelowitch, written during Writers Expedition 2023
 

Summer sessions of Young Writers & Leaders bring middle school students from Portland Public Schools into The Telling Room for a week-long writing intensive. Photo by Brooks Peters

Strengthen Program Model and Impact

Our programs uplift the voices and perspectives of thousands of Maine youth across the state. As we deepen our understanding of our organization’s impact through refined evaluation and data collection, we seek opportunities to advocate for and expand access to our programs, ensuring youth have space to explore their world through writing.

Curiosity drives us to continue to examine our program model while strengthening the systems and infrastructure that support our mission. We will regularly share our practices and the impact of our work with the community.

We will understand our program efficacy by:

  • Launching systems for data management

  • Revising our program evaluation model through:

    • Partnering with an evaluation consultant to refine evaluation tools and create a Theory of Change

    • A longitudinal narrative study that demonstrates our long-term organizational impact

  • Evaluating program growth feasibility through:

    • Focus groups that explore growth and identify community needs and interest 

    • Surveying communities to understand their interest in future engagement

    • Executing an expansion report that maps growth recommendations, including partnership and program targets, staffing model, and financial model

We will advance our program model by:

  • Creating impact-centered decision-making tools

  • Establishing accessibility goals that serve as a guide for decision-making

We will increase program visibility by:

  • Connecting to the field of youth writing and publishing

  • Communicating our program impact

“We are living.
We are existing.

We are verbs.

And isn’t that beautiful?”
— Excerpt from “Isn’t It Beautiful?” by Avalon Tate, Statewide Writing Contest Hancock County Winner
 

The soil is rich with stories at Growing to Give’s Scatter Good Farm, where young writers find inspiration in greenhouses, the woods, flower gardens, goat pens, and more. Photo by Kelsey Kobik

Enhance Infrastructure for Growth

Since its inception, The Telling Room has built a foundation that has enabled our organization to grow continually. We commit to formalizing systems and centering our culture of learning so that our team, the youth we work with, and the broader Telling Room community, are holistically supported. 

With enhanced infrastructure, we position The Telling Room to effectively support and reach more of Maine’s young writers, now and in the future.

We will align our space with The Telling Room’s needs by:

  • Assessing physical and virtual space needs

  • Evaluating alternate space possibilities through:

    • Reports from established space committee outlining adequacy for current and future needs, based on projected growth

    • Exploring and evaluating creative solutions and space alternatives based on needs and financial impact

    • Budgeting for future space, outlined in a financial plan

We will advance people, talent, and culture by:

  • Mapping staffing and compensation aligned with future growth through:

    • Developing salary bands based on regional market studies

    • Creating a multi-year compensation and benefits plan that guides hiring decisions and references regional market studies

  • Developing our culture of professional learning through:

    • Staff developing annual professional learning goals 

    • Offering regular professional learning opportunities that are accessible to individuals, teams, and the full organization 

  • Advancing board governance through:

    • Developing a board matrix that identifies skills and characteristics of current and future members

    • Assessing and reviewing governance documents annually

“What have I been digging for
These past few years if not a garden?”
— Excerpt from “Gardening” by Molly Roe, Published in SWARM! Volume Five
 

Author Leela Marie Hidier reads from the first chapter of her novel, Changes in the Weather, in Augusta before Maine’s Capitol building at Maine Youth Climate Justice’s Youth Day of Action. Photo by Kaitlin Toto

Build a More Diverse, Equitable, and Inclusive Organization

We aim for justice to be authentically felt, seen, and centered in our practices as an organization. We intentionally foster belonging and actively uplift the diverse identities that strengthen our organization and community. Through continuous learning, we commit to developing our individual and shared cultural competency, advocating for youth, and increasing accessibility at The Telling Room. Led by Diversity, Equity, and Inclusion (DEI) practices, we will align operations and build organizational infrastructure to better support staff and volunteers who reflect the youth we serve.

We recognize that this is the largest area of growth for The Telling Room. This ongoing work is integral to each aspect of our organization, both internal and external. Once we meet these current goals and objectives, these outcomes will be palpable organization wide—in all that we do.

We will advance cultural competency by:

  • Defining and facilitating DEI learning

  • Centering and embedding DEI in organizational structures and strategies

  • Developing and supporting diverse talent

We will expand internal systems for justice by:

  • Setting and tracking diversity goals that will inform staff hiring and Board recruitment

  • Assessing and refining our Human Resources structure through:

    • Reviewing staff benefits and Human Resources policies annually through a lens of inclusion

    • Planning our annual calendar with the diversity of our team and community in mind

    • Using salary bands and market studies to drive compensation decision-making and hiring strategy

Expanding recruitment strategies through:

  • Developing a DEI-centered board recruitment and staff hiring strategy that results in prospect identification, hiring, and onboarding

  • Recruiting efforts that yield a diverse group of new staff and board members who represent the community we serve

We will increase program accessibility by:

  • Defining who we serve through data-informed criteria that guides enrollment outreach and decisions 

  • Centering and uplifting diverse voices, regularly weaving diverse student identities into:

    • Mentor texts utilized in Telling Room programs & curriculum

    • Our physical space and library

    • Publications 

    • Program guest authors, mentors, teaching artists & ambassadors

We will advocate for youth and their communities by:

  • Rooting communication in our values

  • Defining audiences and accessibility needs, ensuring that messaging and methods are aligned with accessibility requirements

  • Advancing values-based messaging by detailing our organizational positions and beliefs in public-facing statements, such as the following:

    • Equity statement 

    • Land acknowledgment

    • Positionality statement

    • Pronoun use language

“It was more than just a foundation with walls. more than just a home.
it was a story. our story.”
— Excerpt from Changes in the Weather by Leela Marie Hidier
 

Timeline

Planning Phase
Strategic Planning | June - December 2022
Operational Planning | January - June 2023

Activation Phase
Year One: Fiscal Year 2024 | July 2023 - June 2024
Year Two: Fiscal Year 2025 | July 2024 - June 2025
Year Three: Fiscal Year 2026 | July 2025 - June 2026

Progress Checks
Quarterly
Led by Working Group

Evaluation & Calibration 
Annually in 1st Quarter
Led by Executive Committee, Leadership Team, Strategic Plan Working Group

Conclusion & Reflection
Monthly | July 2026 - January 2027
Led by Strategic Plan Working Group

Strategic Plan Working Group

Kristina M.J. Powell, Executive Director
Anya Endsley, Board President
Sonya Tomlinson, Young Writers & Leaders Program Lead 
Rob Gould, Board Vice President

Subcommittees

Partnerships Subcommittee

Lead: Marjolaine Whittlesey, Staff

Sally Newhall, Board
Sonya Tomlinson, Staff
Molly McGrath, Staff
Ninette Irabaruta, Board
Sarah Schneider, Staff
Kristina M.J. Powell, Staff
Meghan Vigeant, Staff
Khalil Kilani, Ambassador

Programming Subcommittee

Lead: Nick Whiston, Staff

Rob Gould, Board
Catherine Richards, Board
Laura Shen, Board
Sara Crisp, Board
Anya Endsley, Board
Kristina M.J. Powell, Staff
Amy Kimball, Staff

Infrastructure Subcommittee

Lead: Deanna Harnett, Board

Peyton Black, Staff
Rachele Ryan, Staff
Bob Zager, Board
Donna Simonetti, Board
Kristina M.J. Powell, Staff
Peg Smith, Board

Justice Subcommittee 

Lead: Rylan Hynes, Staff

James Kim, Staff
Sarah Welch, Board
Tanuja Desai Hidier, Board
Hipai Pamba, Staff
Kristina M.J. Powell, Staff
Mo Nuñez, Board
Amanda Dettmann, Ambassador

 
 

This plan was created in partnership with Reflector Lab of Chicago, Illinois.